At the age of 22, he was the talk of the world.
He was a sensation, a magician, a force of nature and an entertainer.
And most importantly:
He was consider the heir to the throne at a time when the two football giants Messi and Ronaldo were at the peak of their playing performances, fighting historic duels, scoring goals every week and breaking all football records every month.
At this peak, the young prince enter the pitch and it seem to be his destiny to kick the two football gods off Mount Olympus.
But that never happen.
Which player am I talking about?
Do you know the answer?
Some will nod.
For everyone else:
I’ll tell you the answer in a moment. But first I want to teach you one of the most powerful stylistic devices in copywriting.
A stylistic device that is said to have made the legendary Gary Halbert the best copywriter of his time.
Which one is it?
No worries.
I won’t overheat germany email list your brain or keep you in suspense. So here’s the answer:
open loops.
It’s also a powerful tool that helps you make money from writing .
But what is an open loop?
The short answer:
Open a barrel – and close it later.
Do you want to know how it works?
An open loop leaves your reader with unanswer questions in their mind. This creates a circle that hasn’t been clos. And because the brain is design to hate open loops, it forces you to keep reading to find out the answer, closing the circle.
What does this technique do for your SEO?
Very easy:
If you manage to string one open loop after the other, your reader will be yours alone. Not even a pop-up of a 3 success stories in the use of data driven half-nak lady will be able to tear his eyes away from your text.
And the best part :
This not only increases the amount of time your articles are view, but also the likelihood that your reader will do what you want them to do. What do I mean by that?
Experiments have aleart news shown that the longer a reader reads your text, the higher the chance they will buy something from you. The same applies to opt-ins and backlinks.
Here are 3 quick tips on how to incorporate an open loop into your text:
1) Ask questions. Why? They are like a magic spell and always work: the reader continues reading until the question is answer and the loop is clos.