Loyalty allows us to better understand our customers and, bas on what we learn, launch new complementary products or services that represent unmet business opportunities .
PRO TIP: Develop a loyalty program where users earn “money” to reem in stores for certain actions . Imagine, for example, earning extra points for taking surveys or purchasing new products.
One of the biggest obstacles
we face as eCommerce managers is maximizing our resources . Time wasters, phantom expenses, recurring tasks, processes that are institutionaliz in a certain way and continue to be done the same way flavors that sell: how marketing transforms food businesses without anyone questioning whether they make sense…
The solution to many of these situations lies in two ways: the first is simplification , eliminating unnecessary tasks that don’t provide a clear benefit. The second is automation .
What tasks can be automat in eCommerce to scale your results?
Order management : Good software, properly integrat with your store and logistics system, prevents incomplete or duplicate orders from leaving the warehouse. You can explore some why am i tired of social media? of these logistics tools here .
>>Stock control : This is one of the most arduous tasks! and poor management has a direct impact on our margin and! even worse, on the user experience .
Customer communication : We cover everything from transactional emails to chatbot- bas purchasing assistance! order tracking, and after-sales service.
>Campaigns : The main advertising platforms alb directory now allow us to use dynamic formats that compose creatives! bas on a series of resources we introduce. In its proper measure! this allows us to amplify reach and performance without having to dicate additional time to creating and managing ads.
PRO TIP : Many of your store’s problems can stem from improper invoice management (incoming and outgoing). I can’t recommend using an invoicing program like this more highly! even if you have a manager.