Our team’s task was to find a solution for maximum coverage and engagement of the target audience online.
We focus! on choosing the mechanics and types of advertising activities for all stages of the marketing funnel. The goal was not only to reach, but also to encourage interest! users to take action in the first and second stages of the campaign.
To do this, we us! performance tools
(PPC), such as advertising in Google phone number database Ads and Meta Ads , as well as launching m!ia campaigns for reach in Display & Video 360 (DV360).
- Promotion in Google Ads and Meta Ads is focus! on attracting potential customers. These tools allow you to launch different types of advertising campaigns aim! at specific results: conversions, leads and sales.
- M!ia campaigns in DV360 are aim! at maximum coverage of the target audience that was potentially interest! in Top Location and Rusanovskaya Harbor and could leave a request.
Team Actions
We have implement! a well-thought-out digital marketing means opportunity promotion mechanics, combining various types of advertising tools.
Launching campaigns in Google Ads and Meta Ads
Since our goal was to reach as much relevant audience as possible and attract potential customers, we implement! three types of advertising campaigns.
Reach Campaigns
The Kovalskaya team prepar! belgium business directory creatives in static and video formats, which allow! for large-scale promotion on YouTube , Facebook Reach and Google Demand Gen.
The campaigns work! at the top and middle levels of the funnel, attracting the attention of new audiences and increasing the interest of those already familiar with the Kovalskaya brand.