Churn rate is a proportion of customers who stop paying for a product or service during a given time period. It’s the complete opposite of growth rate, making it one of the most important marketing and sales metrics for subscription-based companies. It’s a seemingly easy-to-understand metric. But the simple formula to calculate churn rate has…
A landing page is a web page that aims to bring specific information to users and. Once you generate the content and position it well, it will most likely begin to generate benefits for you. If it serves as inspiration (although there are much more powerful cases than mine), in 2019 Therefore, invite them to…
Advertising is essential to position a Advantages of brand in the market, attract customers. Therefore, and improve the results of a business. Have you ever heard it said that “what is not exhibited is not sold”? Nothing more certain! But it’s not enough to create an ad and sit back. Therefore, and wait for customers…
The buzz about the European Union’s upcoming General Data Protection Regulation (GDPR) is gaining momentum as the Controller and implementation data processing date approaches, i.e. May 25, 2018. One of the most discussed elements of this law are the new guidelines it has established for data controllers and processors. While the GDPR retains some of…
Can you imagine being able to use the capacity of Big Data and the power of Artificial Intelligence to create. What Programmatic segment, optimize and improve the results of your Digital Marketing strategy. All this is possible thanks to Programmatic Advertising , the new era of Digital Advertising and one of the main. Above all,…
