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Pros and cons of each type of social media platform, and create content accordingly. However, just posting content on social media is not enough. To grow your social media presence, you need to engage A digital agency has to follow the innovations with your audience. That’s why you need to make sure your team is on top…
The vast majority of internet access today comes from mobile devices. The number of mobile phone users worldwide is 5.32 billion . This equates to 67 percent of the total global Make sure your web population. Mobile-friendly, easily accessible, readable and downloadable websites, online ads and content can significantly increase your click-through rate. Generate high-quality…
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Personalization is an important part of digital marketing. The expansion of technology to use complex machine learning and artificial intelligence algorithms to deliver a customized experience to the user is one of the key benefits for marketers. To identify the right audience, we must present the right audiences to AI. So when creating your Watching…
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According to 2020-2021 Higher Education statistics, a total of 208 universities operated in Turkey, of which 75 are foundation About which university they will choose universities, 4 are foundation vocational schools and 129 are state universities. Digital Marketing Strategies for Universities The number of higher education institutions increasing by years affects the decision-making processes of…
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Demographic personalization can help provide more relevant information, but it shouldn’t be the only way to target audience segmentation of your website. You should have a strong understanding of the ideal buyer persona, from how your target customer looks to how they shop and behave. For this, you need to go beyond understanding the Include…
